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These goals are not realistic for all of today’s society. A huge target that is being populated is the teen population. Teens are the biggest hit on the wallets of parents. The teenage generation is the one that is also keeping most of these companies alive. The companies send out scouts, almost like spies, to watch and observe these teens and see what is popular and they study us like as if we were a frog in a biology class...
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Well we don’t realize any of this because while they are studying us, we are crossing more advertisements in the street or while reading our Sports Illustrated magazine, or for girls their Cosmopolitan. Kids take money from their parents before going to the mall and they spend a lot of money on brand name items that they saw a model wearing in a picture or because a commercial they viewed with a famous actor or athlete wearing the product...
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