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| Topic: |
Psychology
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| Number of pages / Number of words: |
2 / 389 |
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Psy 260
Dec. 1, 2003
Everyone has an entertainer that we follow and like, but when does that like of a person become more than that. Is it possible for a person to become obsessed with an individual you don't even know? Unfortunately it is, according to an article entitled: A cognitive profile of individuals who tend to worship celebrities, celebrity worship is a form of parasocial interaction in which individuals become obsessed with 1 or more celebrities...
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Psy 260
Dec. 1, 2003
Everyone has an entertainer that we follow and like, but when does that like of a person become more than that. Is it possible for a person to become obsessed with an individual you don't even know? Unfortunately it is, according to an article entitled: A cognitive profile of individuals who tend to worship celebrities, celebrity worship is a form of parasocial interaction in which individuals become obsessed with 1 or more celebrities...
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General points of the essay
Dont follow the leader.
2003 DBQ
Celebrity endorsements of high involvement brands evoke cognitive evaluations that can erode brand equity and affect celebrity credibility
Does McDonald's Offer A Model Which Other Businesses Should Follow
The Pinocchio Factor In Consumer Attitudes Towards Celebrity Endorsement: Celebrity Endorsement, The Reebok Brand, And An Examination Of A Recent Campaign
Follow me, I want to teach you something
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Follow Your Dreams
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