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Essay's paper info

Topic:	Business
Number of pages / Number of words:	2 / 538

Essay's paper body

This expansion will provide better information for future expansions.

Zara should advertise initially to reach its customers. Magazine articles will create awareness of the brand which will be spread by word of mouth. Zara must ensure that its stores are still located in the main fashion districts of each city it will expand in...

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Zara must ensure that its stores are still located in the main fashion districts of each city it will expand in..

ZARA's strengths are the fast speed that it brings a new product to market and the way it is able to control its costs by not allowing inventory buildup and using information technology to quickly adapt to changes in the market...

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General points of the essay

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