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Topic: Business
Number of pages / Number of words: 2 / 287
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Wal-Mart's success is mainly based on its concentration of a single-business strategy. This strategy has achieved enviable success over the last three decades without relying upon diversification to sustain its growth and competitive advantages. In a sense, Wal-Mart?¦s low prices, service, and smile are their leading marketing strategies...


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Wal-Mart's success is mainly based on its concentration of a single-business strategy. This strategy has achieved enviable success over the last three decades without relying upon diversification to sustain its growth and competitive advantages. In a sense, Wal-Mart?¦s low prices, service, and smile are their leading marketing strategies...


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