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Topic: Business
Number of pages / Number of words: 3 / 655
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Even with this requirement purchasers may obtain the service from other firms and often ?rate hop' every policy term.

Consumer Demand and Pricing

The demand by individual consumers for levels of protection is the aspect of the industry that sees the most fluctuation. The more prosperous individuals are the more likely they are to purchase broader coverages...


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The more prosperous individuals are the more likely they are to purchase broader coverages. This is due to their desire to protect the assets and earnings from loss. Pricing structure varies from company to company in the insurance industry. The rating structure is based on numerous factors and the weighing of those factors changes from company to company...


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