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Topic: Business
Number of pages / Number of words: 20 / 5552
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This program would be geared toward the large commercial consumer base.

In order to secure a large portion of the banking market, USWB must maintain competitiveness by continuously developing and marketing products for the commercial and small business clients. Jim Wilson, Vice President of Marketing Development, is responsible for increasing the small business segment by 40% through successful relationship building with small-business organizations and owners...


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Jim and his team have identified an opportunity for the small business clients. This is in response to feedback from small business customers who are considering changing banks because they are looking for banks that will offer quicker access to capital when they need it and to easily buy small capital products while earning rewards...


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