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Essay's paper info
Topic: Business
Number of pages / Number of words: 12 / 3181
Essay's paper body

It took almost two years of battling other airlines, including Continental Airlines, for Southwest Airlines to obtain its certificate to fly in Texas from the Texas Aeronautics Commission. Southwest finally won their United States Supreme Court appeal against other airline companies and earned their certificate to fly on December 7, 1970...


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(Southwest Airlines, n.d.)

Then in 1971, King and Kelleher started to look for a professional seasoned person in the airline industry to run their new operation and to break into the airline industry. They hired Marion Lamar Muse, the former president of Detroit-based Universal Airlines, to run Southwest Airlines...


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General points of the essay

An Assessment of Southwest Airlines Case Study (Including SWOT) Southwest Airlines Continental Airlines SWOT Analysis Continental Airlines Strategic Analysis Continental Airlines Leadership at Southwest Airlines SouthWest Airlines Report Southwest Airlines Analysis Southwest Airlines Case Southwest Airlines Co. - 2004 Southwest Airlines In Baltimore Southwest Airlines Vision Southwest Airlines The Mission of Southwest Airlines Southwest Airlines Competition

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