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Topic: Business
Number of pages / Number of words: 7 / 1760
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This policy limits annual growth in aircraft capacity to between 10% and 15%, and annual station growth to two or three cities, in spite of expansion opportunities. The financial side of the policy is a low debt-to-equity ratio that reduces costs and increases market value. As a result the company has maintained a strong balance sheet, as evidenced by thirty consecutive years of profitability...


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The financial side of the policy is a low debt-to-equity ratio that reduces costs and increases market value. As a result the company has maintained a strong balance sheet, as evidenced by thirty consecutive years of profitability.

Southwest has a strong organization, built on charismatic leadership, a small yet experienced executive management team infused with Southwest values and culture, and excellent employee relationships...


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