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Topic: Business
Number of pages / Number of words: 2 / 481
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No matter how successful, Southwest Airlines served only 14 states and could not compete against the bigger companies that served nationally or even internationally. Furthermore, Southwest Airlines did not utilize a hub system that allows for bigger competitors to reach further out. Another possible drawback was that their highly centralized decision making system and their operation was heavily relied on Kelleher??s personal relation and ability to relate to people...


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Furthermore, Southwest Airlines did not utilize a hub system that allows for bigger competitors to reach further out. Another possible drawback was that their highly centralized decision making system and their operation was heavily relied on Kelleher??s personal relation and ability to relate to people...


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