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Topic: Technology
Number of pages / Number of words: 2 / 498
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Moreover, the supply chain management and shipping departments can track how fast customers are receiving their products. The shipping department can drill down into the reports to view which carrier or shipping method is most-effecient.

Medtronic's marketing department uses business intelligence from Oracle's Business Objects to measure the success of its marketing campaigns...


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The marketing team can also view how a particular product has sold over the past five or ten years more easily than before and adjust its go-to-market strategy.

The best benefit is the ability to share and view reports over the web. This allows the company to track inventories, shipping costs, sales, and financial data more easily...


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General points of the essay

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