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Topic: Miscellaneous
Number of pages / Number of words: 5 / 1220
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In the form of exhibits and mini-conferences held a sufficient time after the initial implementation of the public media coverage, when a basic image and knowledge of ADFA has been roughly established into the minds of the publics. The main objectives of this stage are the accurate dissemination of the message and the acceptance of the message on the audience's part, as well as an attitude change within audiences, where they cognitively decide to consider enrolling for ADFA as a result of the PR campaign...


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The main objectives of this stage are the accurate dissemination of the message and the acceptance of the message on the audience's part, as well as an attitude change within audiences, where they cognitively decide to consider enrolling for ADFA as a result of the PR campaign.

Research Plan

For this campaign ADFA would conduct a two stage research to achieve both a quantitative and a qualitative understanding of the publics...


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