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Topic: Miscellaneous
Number of pages / Number of words: 14 / 3718
Essay's paper body

For the first several years, the company, Some Dude's, lead the market with one product, later expending the product line.

The PR goals for Some Dude's at this time are to expand recognition of their fry sauce from their regional market, nationwide. The direct approach that Some Dude's has chosen includes teaming up with the well established White Castle restaurant chain to benefit both companies by involving the public in the changes thereby increasing familiarity of their products ...


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The direct approach that Some Dude's has chosen includes teaming up with the well established White Castle restaurant chain to benefit both companies by involving the public in the changes thereby increasing familiarity of their products .

Some Dude's has been able to dominate the regional market with brand recognition and word of mouth advertisements...


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