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| Topic: |
Technology
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| Number of pages / Number of words: |
2 / 481 |
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Microsoft is a key player in the Internet space and products for Internet applications. Products have high brand name recognition globally. For example, the company had 92.9% market share dominance per new PC sold worldwide in 2004 and has 92.3 percent to date in 2005 (Gartner 2005). Another strength is that software development cycles are short and quick...
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Another strength is that software development cycles are short and quick. This allows the company to respond to a consumer or corporate need quickly with a technology to fill the gap. Finally, Microsoft has a strong financial management strategy and as a result, the company currently has no debt ().
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