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Topic: Technology
Number of pages / Number of words: 8 / 1968
Essay's paper body

He agrees with Chou that high volume manufacturing is not critical to success. This view is somewhat contradicted by selectively staying in the EPROM business ? a high volume, commodity business. Upon further examination, however, his belief is that EPROMS are not critical because they provide advantages for learning, but because they provide a critical link between Intel and its competitive environment...


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Staying in a commodity business allows Intel to learn how to lower unit costs and to use this knowledge across all of its products.

These three senior managers have different views of Intel's position and the changing nature of the industry. Parker's view suggests that a volume product such as EPROM is not necessary for Intel's product mix, since process improvements will come from equipment suppliers...


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