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Topic: Business
Number of pages / Number of words: 6 / 1540
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Kudler as the advertising authority understands that “The role of the marketing mix is to facilitate develop a package that will not only assure the consumers’ requirements within the aim markets, but at the same time may improve the organization’s final outcome” (Doyle, 2004, p. 380). For KFF marketing mix to be successful, the marketing team needs to be aware of the manufactured goods that they are selling...


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For KFF marketing mix to be successful, the marketing team needs to be aware of the manufactured goods that they are selling. While KFF is a retail gourmet food store, their yearly development plan is based on the goal of increasing consumer trustworthiness by offering new high-end services like catering, frequent buyer programs and cooking classes...


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