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Topic: Business
Number of pages / Number of words: 31 / 8551
Essay's paper body

Consumers will be influenced by many factors to buy our product. Price and taste are among these factors, but we think that branding the name of Bacardi and Coca-Cola will be the most influential of all. Bacardi and Coca-Cola are the main strengths of this product. Using their already established distribution multi-channels, consumers will easily find Bacardi-Cola in their nearest amenity store...


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Using their already established distribution multi-channels, consumers will easily find Bacardi-Cola in their nearest amenity store.

Pricing and promotion are very important parts of the marketing strategies and tactics of companies like Bacardi Corporation and Coca-Cola Company. Both are part of the marketing mix which is part of the action plan of the marketing strategies of a company...


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