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Essay's paper info
Topic: Business
Number of pages / Number of words: 3 / 740
Essay's paper body

Most objectives are achievable but, may require a change in your priorities to make them happen.

Timed

Time-bound means setting deadlines for the achievement of the objective. Deadlines need to be both achievable and realistic. If you don’t set a time you will reduce the motivation and urgency required to execute the tasks...


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Timeframes create the necessary urgency and prompts action.

In order to develop an appropriate business Cadburys need to look at a detailed analysis of the markets in which the business currently operates including:

  • Customer needs
  • Understanding and keeping ahead of competition
  • The need to be innovative an enterprising
  • Communicating effectively with customers
  • Dealing with internal and external constraints on marketing

Customer needs

To be successful Cadburys will need to look at the customer needs because Success or failure when introducing a new product or service is dependent on one thing: Does this offering meet the needs of my customers? The graveyard of new product introductions is filled with the tombs of products or services that a company (Cadburys) thought met the needs of its customers, but, fell well short of the mark...


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General points of the essay

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