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Topic: Business
Number of pages / Number of words: 3 / 703
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In monopolistic competition if there were long-run economic profits, other firms would enter until no economic profit existed (Colander, 2004). Price discounts and other methods are used to remain competitive in this industry.

Impact of new companies entering the market

The impact of any new entrants into the soda beverage industry would be one of competition...


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When a new company enters the soda market, for instance Jones Soda’s, the rest of the players need to open their eyes to it. Coca-Cola looks at what offerings are being brought to the table and what they have to combat these offerings. How will a new company advertise and market their product is also an area of concern...


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