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Essay's paper info
Topic: Business
Number of pages / Number of words: 9 / 2371
Essay's paper body

This can also boost the brand substantially as, many consumers will be able to associate the brand with this booth. (www.levistrauss.com, 18/9/05)

PRINT ADVERTISEMENT:

LOOSE FIT:

This print advertisement for Levi's jeans contains a simple and clear idea. Promoting Levi's loose fit range this advertisement used the imagery of a cute Sharpei dog that has extra skin in that its skin is loose fitting...


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It conjures up thoughts of comfort, while still looking good within the consumer.

Consumers are able to recognise the popular brand with the image at the bottom of the advertisement and know instantly what is being promoted. Devoid of any clutter, this advertisement shows that Levi's have reached a stage in their advertising cycle where it is not imperative that they show the product

FRAYED:

This advertisement clearly shows the product and how it would look if the consumer were to wear it...


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General points of the essay

What is a brand Bmw - An Emotional Brand Brand Development Brand Equity Brand Extension Brand Loyality Brand Loyalty Brand Value Building Service Brand: Enhancing Brand Through Operational Staff'S Brand Commitment. Research Proposal brand Levi's Versus Lee Note on Measuring Brand Awareness, Brand Image, Brand Equity and Brand Value Pierre Chandon The Moderating Role Of Product Involvement Among Category Similarity, Brand-Specific Assoications And Evaluation Of Brand Extention When Launching A New Product, It Is Better To Pursue A Brand Extension Strategy, Than To Develop A New Brand luxury brand

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