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Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
5 / 1328 |
Essay's paper body
Co-Branding opportunities
Threats:
1. Getting doughnuts in new customers?¦ hands
2. Krispy Kreme needs to be more aware of competition
3. Healthier products alternatives available. Increasing health conscientious ?? research confirming that doughnuts contain large amount of sugar and are high in calories grabs the headlines...
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A proliferation of bakery departments in supermarkets had squeezed out many locally owned doughnuts shops.
Porter?¦s 5 Forces
Supplier Power- Supplier?¦s power is very limited in this industry due to the sheer number of possible suppliers of ingredients that are easily obtained. Supplier power is also limited by the fact that Krispy Kreme?¦s mixing facilities have been centralized...
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General points of the essay
An Analysys of krispy kreme
KRISPY KREME DOUGHNUTS
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