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Topic: Business
Number of pages / Number of words: 18 / 4794
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What is the competition like in the photography equipment industry? What competitive forces seem to have the greatest effect on industry attractiveness?

3. How is the photography industry changing? What are the underlying drivers of change and how might those driving forces individually and collectively change competition in the industry?

Kodak’s status as an iconic brand was threatened by the technological shift away from its cash-cow business of traditional film and film processing...


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The bursting of the technology-bubble proved that the absence of a strong profit generating business model could not be replaced with information technology solutions.

The photography industry is changing from a traditional industry to a much more technically advanced industry. This expansion in the field of technology for the photograph equipment industry opens the door for other industries (computer industry, software, printers, etc...


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