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| Topic: |
Technology
|
| Number of pages / Number of words: |
4 / 844 |
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Using cookies, companies can track a consumer's online activities, creating a wealth of behavioral and preference information. This information can be collected over multiple websites, potentially creating a rich dossier about consumers, including their preferences and their online behavior".
In addition to privacy concerns, there are also a number of other key policy areas to consider, as pointed out in the 1999 Organization for Economic Co-operation and Development (OECD) report Guidelines for Consumer Protection of Electronic Commerce...
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The report outlines several consumer protection issues that need to be addressed, while emphasizing the need for co-operation among governments, businesses and consumers. The report appropriately cites two key policy areas directly affecting consumers; the need for secure payment mechanisms and effective consumer redress/dispute resolution...
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