Buy custom Harley - Davidson Inc. Motorcycle Industry
Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
10 / 2796 |
Essay's paper body
Men over 50. This group accounts for about 11% of motorcycle sales.
The heavyweight touring class and the middleweight road bike categories account
for most of the sales here.
Women. This group is a segment that is growing at a fast rate, thereby
representing an opportunity area. Firms to be successful here are to provide
smaller, easier to handle, comfortable, and good quality bikes to build up brand
loyalty...
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Firms to be successful here are to provide
smaller, easier to handle, comfortable, and good quality bikes to build up brand
loyalty.
PRODUCTS
Three types of products/services are being offered motorcycles,
accessories, and financing services, all related to the sale of the main product
motorcycles...
Essay fragment
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