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Every-day, well over US $1,500 billion flows around the world.
Global Media Networks
The mass media play an important part in our lives – they entertain us, inform us, and have a great influence on us. Each mass medium in most parts of the world has the following characteristics:
- Simultaneous messaging
- Advertising provides revenue for the media
- Audiences have few means of direct feedback
A transnational corporation (TNC) sometimes known as a multinational corporation is a large organization that operates in more than one country...
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The major TNC’s are based in the United States, Europe and Japan and have established many subsidiary companies in other countries. Examples include: General Motors (Holden), Ford, Toyota, Shell, IBM, Nestle, Sony, McDonald’s, Pizza Hut, National Panasonic and Nike. Australia’s TNC’s include National Bank, News Limited, BHP, Westfield and Qantas...
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