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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 445 |
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This will therefore produce a superior product at a price that can compete with top loading washing machines. With the current marketing campaign getting the word out combined with the decrease in price an increase in market share is inevitable.
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Problems/Issues
Introduction of the front loading washing machine was confronted with a number of problems/issues. Besides the obvious technology differences between the front loading and top loading machine the big difference for a consumer is the price. The advantages such as tumble wash, energy efficiency, space saver, and about 8,000 gallons of water saved a year are overshadowed by the high price...
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