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Topic: Business
Number of pages / Number of words: 11 / 2995
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It reveals the relative attractiveness of strategies and thus provides objective basis for selecting specific strategies.

All nine techniques included in the strategy formulation framework require the integration of intuition and analysis.

The Input Stage:

The input stage involves developing an EFE Matrix, an IFE matrix, and a CPM...


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The information derived from these three matrices provides basic input information for the matching and decision stage matrices.

Internal Factor Evaluation (IFE) Matrix:

A summary step in conducting an internal strategic – management audit is to construct an internal factor evaluation matrix. This strategy-formulation tool summarizes and evaluates the major strengths and weaknesses in the functional areas of a business...


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