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Topic: Business
Number of pages / Number of words: 6 / 1548
Essay's paper body

Their goal was to identify, prioritize and facilitate action plans in areas of needed quality improvement for Nokia customers. This top-line analysis identifies areas for improvement initiatives.

Key studies objectives:

  • Accurately measure satisfaction and loyalty among Nokia’s diverse customer base
  • Gain a better understanding of Nokia customer priorities
  • Monitor changes in Nokia’s performance compared to last year’s performance and determine if improvement actions drive the desired results
  • Understand how Nokia performs vis-a-vis its key competitors in the market
  • Drive Nokia’s strategy through understanding the Voice of the Customer

Nokia Opportunities included:

  • Process improvements for certain Hardware Delivery Services
  • Customer Loyalty leading to 96% customer satisfaction rating
  • Changes to Knowledge Management systems contributing to increased solution expertise

Nokia continues to be a competitive player in the industry with customer satisfaction and loyalty...


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This top-line analysis identifies areas for improvement initiatives.

Key studies objectives:

  • Accurately measure satisfaction and loyalty among Nokia’s diverse customer base
  • Gain a better understanding of Nokia customer priorities
  • Monitor changes in Nokia’s performance compared to last year’s performance and determine if improvement actions drive the desired results
  • Understand how Nokia performs vis-a-vis its key competitors in the market
  • Drive Nokia’s strategy through understanding the Voice of the Customer

Nokia Opportunities included:

  • Process improvements for certain Hardware Delivery Services
  • Customer Loyalty leading to 96% customer satisfaction rating
  • Changes to Knowledge Management systems contributing to increased solution expertise

Nokia continues to be a competitive player in the industry with customer satisfaction and loyalty...


Essay fragment

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