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| Topic: |
Business
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| Number of pages / Number of words: |
8 / 2061 |
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The first section is external challenges followed by global external challenges using specific examples. Some of the smaller external domestic challenges will be discussed then larger challenges, both domestic and international.
Overall External Challenges
One of Starbucks’ challenges is saturation of the market by competitors and themselves...
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“Schultz’s (he was one of two that purchased Starbucks from original owners) team is hard-pressed to grow profits in a home market that is quickly becoming saturated, with thousands of stores across the United States and Canada†(Harrison, Chang, Gauthier, Joerchel, Nevarez, & Wang, 2005 page 283)...
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