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1. As a multinational company, it is more effective to found new ventures in foreign markets rather than acquire an existing foreign firm and integrate it into the parent company system. When setting up subsidiaries of multinational companies in global markets, studies have shown that subsidiaries founded by acquisition have a higher rate of exit than those founded as new ventures (Li 336)...
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1. As a multinational company, it is more effective to found new ventures in foreign markets rather than acquire an existing foreign firm and integrate it into the parent company system. When setting up subsidiaries of multinational companies in global markets, studies have shown that subsidiaries founded by acquisition have a higher rate of exit than those founded as new ventures (Li 336)...
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General points of the essay
Adapting products for foreign markets
Analysing Foreign Markets
Choosing Candidate Markets And Products When A Firm Goes International
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Foreign Exchange Markets
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