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Topic: Business
Number of pages / Number of words: 5 / 1385
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In addition, Dell’s computers developed a reputation of reliability and the company excelled at customer service. While the Direct Model seemed to challenge competitors, many other companies were able to imitate Dell’s reliability and customer service.

Dell attempted a cost leadership strategy although it’s PC’s and laptops were comparable in price to competitors...


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Gateway was the cost leader in the industry and once trailed only Dell as the leader of direct sales of computers to customers. Dell does offer computers that are customized to buyer specifications so their computers are more custom than competitors. Very large customers who purchased over $1 million in PC’s made up 70% of the firms revenues...


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General points of the essay

Dell Computers: Field Service For Corporate Clients Case Analysis of Dell Computers customer service Dell Company Dell Computer Company?¦s direct business model Dell Computers Inc. Dell Computers Strategy Dell Computers exporting dell computers and swot Michael Dell-Dell Computer Corperaion SWOT analysis of Dell Computers History SWOT analysis of Dell Computers in n out customer service What constitutes good customer service and makes a company in the fast food industry indispensable? Recommend how Dell should react to slower growth and increased competition in its core market segments. Explain how your new or modified positioning strategy enables Dell to leverage some of its existing advantages.

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