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Topic: Business
Number of pages / Number of words: 2 / 416
Essay's paper body

(2004), Paperboard Packaging: Customer Needs Drive Industry. Retrieved May 6, 2006 from http://www.findarticles.com/p/articles/mi_m3116/is_12_89/ai_n9532887

Wallis, Natalie. (2003), Company Car: Poll Positions Honda Civic. Retrieved May 6, 2006 from http://www.findarticles.com/p/articles/mi_m0MXI/is_12_23/ai_112167927#continue


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In order to become one of the leading manufacturers in the automobile industry, Honda as well had to first understand the needs of its customer. The automobile industry has many different kinds of vehicles to support the desires of each of its clients; there are vehicles that are more fuel efficient, trucks, Sport Utility vehicles, and compact cars...


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General points of the essay

The Customer Comes Second A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD. Customer Needs Customer Satisfaction Customer Satisfation Customer force Customer customer behaviour Meet Your Next Customer OBSERVING YOUR CUSTOMER NEEDS Telus Financial Figures 2004-2006 Wal-Mart Customer Drive Customer Service customer relationships What constitutes good customer service and makes a company in the fast food industry indispensable?

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