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Topic: Business
Number of pages / Number of words: 11 / 3038
Essay's paper body

Sebenarnya hal itu akan menjadi bumerang bagi kelangsungan perusahaan, karena dunia usaha sekarang tidak lagi hanya memperhatikan catatan keuangan (profit) perusahaan semata (single bottom line), melainkan sudah meliputi aspek keuangan (profit), aspek sosial (people), dan aspek lingkungan (planet) yang biasa disebut triple bottom line...


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Tetapi biasanya mereka baru memperhatikan konsep pertanggungjawaban sosial dari aktivitas mereka jika sudah timbul konflik kepermukaan yang umumnya dalam wujud demonstrasi. Setelah itu baru beramai-ramai menggagas tentang konsep pentingnya tanggungjawab sosial kepada masyarakat dan lingkungannya.

Sehingga, sebenarnya keterlibatan perusahaan dalam program CSR dilatarbelakangi dengan beberapa kepentingan, yang salah satunya adalah untuk menghindari kerugian perusahaan akibat nyata dari reaksi masyarakat (demonstrasi) dari ketidakberesan perusahaan mengelola lingkungan hidup sekitarnya...


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General points of the essay

Cannibals with forks: The triple bottom line of 21st century business The Devolution Of Hr To The Line: Implications For Perceptions Of People Management Effectiveness To Lie on the Bottom Double Line method and the Straight Line Method Innovation: Reinventing the Bottom Line Insight Into The Triple Bottom Line People versus Profit People-Planet-Profit Profit over People:a small overview of India, reaching out to the bottom of pyramid The Bottom Line Top Down Vs Bottom Up Change A Midsummer Night's Dream: Bottom Profit vs Not for profit Hospitals Top-Down versus Bottom-Up Analysis

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