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Buy custom Corporate Social Responsibility: Now and Then

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Topic: Business
Number of pages / Number of words: 5 / 1342
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This makes one wonder, could it all be a window dressing? How could a corporation such as Enron, which placed such emphasis on being socially responsible to its community (which involved its shareholders and employees), turn out to be one of the most corrupt corporations in history?

The roots were bad...


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No matter how beautiful a tree's plumage and flowers ? no matter how strong its branches ? if the roots are rotten the tree will die. In Enron's case, Kenneth Lay's morality leaves something to be desired, even though his employees were taught all along to buy into this whole CSR thing. Senior management can put into action all the plans in the world to implement better CSR within their corporations, but if they themselves do not practice social responsibility there is no hope for their company to become more socially responsible...


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