Buy custom Colgate New Brush Intro
Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
6 / 1612 |
Essay's paper body
But In 1992 they increased 21% in value due to the introduction of more than 45 new products and line extension. Therefore, the advertising campaigns and promotion activities increased considerably. Subsequent the consumers are more interested on oral health care and therefore buy more sophisticated health products like toothbrushes...
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Subsequent the consumers are more interested on oral health care and therefore buy more sophisticated health products like toothbrushes.
ALTERNATIVE
Scenario one: Mainstream
By launching the product in the Mainstream Market, Colgate Precision could capitalize almost 10% of the market by the end of the first year, as long as the price of the factory list will be parity with Oral B Indicator ($2,13)...
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