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Topic: Business
Number of pages / Number of words: 3 / 735
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Yum’s is the strength restaurant overall, as indicated total weighted score of 3.53. Price competitiveness is the most important of critical success factor, the weight is 0.18.

Strategic Group Map(s) for McDonald’s Corporation

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Note: Circles are drawn roughly proportional to the sizes of the chains, based on revenues...


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Therefore, McDonald’s revenue is more than other competitors’ revenue, which mean McDonald’s is one of the top organizations in fast food industry compares to other fast food restaurant. By looking at the map, McDonald’s is on top of the map which shows that it does well in customer service and have high quality in products...


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