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Topic: Business
Number of pages / Number of words: 5 / 1226
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The other type of expansion is through Franchisees, this expansion strategy is less riskily than the Ownership. Carrefour in the present has 4.311 franchise stores in 19 countries which are more than the 50% of the countries that they have participation in.

In order to maintain the credibility and the name of the brand, Carrefour has rules for the franchisees and they make sure they are being accomplished by sending trainers, advising the franchiser with experts and by regulating the shares that go to the sale market making with this process a win-win relationship with the franchisees...


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Training are available when a franchisee is accepted, manager from the high level stores are sent to these other places in order to better train their employees to best fit the organization goal and standard.

Carrefour's general organizational structure is divided in two big groups that have to report how the company performs around the world to the Management Board Members and they are the Functional and Operational Departments...


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