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Topic: Business
Number of pages / Number of words: 3 / 675
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Clothing now represents one of the highest penetration categories when seeking information on the web, alongside travel and holidays. (Mintel, 2007? Check this).

They have found that younger consumers, aged 15-24, have been more inclined to shop online. The percentage of internet users shopping online rose from 14% to 19% between 2004 and 2006...


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(Mintel, 2007? Check this).

They have found that younger consumers, aged 15-24, have been more inclined to shop online. The percentage of internet users shopping online rose from 14% to 19% between 2004 and 2006. More surprisingly older generations are also taking to online shopping with 55 and over increasing from 6% to 9% (Mintel 2007)...


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