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Topic: Business
Number of pages / Number of words: 11 / 2950
Essay's paper body

to compete with Lucozade

? Western attitude against capitalism

Weaknesses

? High sugar and caffeine content

Opportunities

? Expansion into third world countries where there is no current presence

Threats

? Some large retailers have exclusive contracts with Pepsi and don't stock Coke i.e. KFC

? Declining trend in profits

? Middle East boycotting US brands

? New cheaper brands of cola i...


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KFC

? Declining trend in profits

? Middle East boycotting US brands

? New cheaper brands of cola i.e. Virgin Cola

? Western attitude against capitalism

I. About the Product

A. COMPANY

The Coca-Cola Company is the world's leading manufacture, marketer, and distributor of nonalcoholic beverage concentrates and syrups, used to produce more than 230 beverage brands...


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General points of the essay

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