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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 886 |
Essay's paper body
Dwight Perkins, professor of economics at Harvard University and former director of Harvard’s Asia Center, notes that “trust is important in China as else where, but particularly important in China, because of the weak legal system and other formal means of settling disputes. The way you build trust is by demonstrating over time that you are trustworthy...
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The way you build trust is by demonstrating over time that you are trustworthy.†To be successful in China, eBay must provide better security during a sales transaction to ensure that consumers feel comfortable making their purchases (Rein, 2007).
EBay’s Paypal payment sales escrow sales process did not integrate well into China consumer base...
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