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Essay's paper info
| Topic: |
Business
|
| Number of pages / Number of words: |
12 / 3134 |
Essay's paper body
However, their activities and sales of cards are difficult to sustain in the future.
- Threat of substitute products – High
Statistics show that the existing card are growing and increasing their share in the market.
- Bargaining power of buyers – High
There are two bargaining powers; consumer and seller...
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Depth Analysis :
3.1 Environmental Analysis :
- The Mondex concept was first outlined by Tim Jones in 1990 and Graham Higgins, both from the National Westminster Bank in England.
- Mondex is in a market where there are other players other than financial institutions such as Sun Microsystems, British Telecom and AT&T...
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