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Topic: Miscellaneous
Number of pages / Number of words: 5 / 1164
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A greeting then challenges one of the two friends from another household member, which becomes the initiating event described by Branigan. The friend's emotional response is to answer the greeting in the same manner.

This then triggers off the rest of the household members from both houses to shout "wassupp" repetitively, therefore creating a series of complicating actions and a sense of chaos...


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The final outcome is to return to the state of equilibrium, seen at the beginning of the commercial.

"Typically, these will be aimed at a young audience and will be advertising, fast food, soft drinks, or young fashion. They offer a series of sensuous images of desire, style and of materiality. Paradoxically, the product often appears a minimal part of the message"

John Fiske comments the above quote on commodified pleasure, within television commercials...


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