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| Topic: |
Business
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| Number of pages / Number of words: |
8 / 2146 |
Essay's paper body
The company is not only and innovator, but it is also a strong market leader. Netflix’s next innovation and newest opportunity is digital delivery of movies and television programs downloaded to subscribers’ PC’s.
The public is becoming more comfortable with e-commerce and downloading computer software and music from the Internet...
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Digital delivery of movies is the next logical step for the home entertainment product industry. Digital delivery of movies should follow the same success experience by the software and music industries.
The Vision
Digital delivery marks an important enhancement to the Netflix service. Its customers will continue to receive movies by mail from their vast catalog of over 70,000 titles and will have the additional option of instantly watching movies and TV series on their PCs...
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