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Topic: Business
Number of pages / Number of words: 5 / 1366
Essay's paper body

Pricing strategy for Barco. First of all, the video

projectors will remain at U.S. $7,000 since this segment

contributes to BPS sales and margins and it is not attacked by

the moment by the 1270 projector.

Launching the BD700 projector can avoid to a certain degree,

if not fully, the erosion in sales that could come from the

Sony's 1270 projector introduction...


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Pricing strategy for Barco. First of all, the video

projectors will remain at U.S. $7,000 since this segment

contributes to BPS sales and margins and it is not attacked by

the moment by the 1270 projector.

Launching the BD700 projector can avoid to a certain degree,

if not fully, the erosion in sales that could come from the

Sony's 1270 projector introduction...


Essay fragment

General points of the essay

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