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Topic: Business
Number of pages / Number of words: 4 / 913
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Features of an effective vision statement may include:

  • Clarity and lack of ambiguity
  • Paint a vivid and clear picture, not ambiguous
  • Describing a bright future (hope)
  • Memorable and engaging expression

To become truly effective, an organizational vision statement must (the theory states) become assimilated into the organization's culture (Anonymous, 2008)...


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Leaders have the responsibility of communicating the vision regularly, creating narratives that illustrate the vision, and acting as role-models by embodying the vision, creating short-term objectives compatible with the vision, and encouraging others to craft their own personal vision compatible with the organization's overall vision...


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