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| Topic: |
Business
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| Number of pages / Number of words: |
9 / 2268 |
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Realizing this, Jung endorsed the Williams sisters. Venus and Serena Williams were popular teen icons that portrayed the image Jung hoped to achieve for Avon; young, powerful, and ambitious.
Avon is highly backward integrated, self-manufacturing many of the items that they sell. This causes the competitive pressures of suppliers to be weak...
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Avon can get supplies from many parts of the world because they have entered foreign markets and produce products in different countries. A lot of Avon's supplies such as packaging, may be easily substituted if a supplier raised prices.
Competitive pressures stemming from customer buying power is moderate because switching costs are low and customers have the ability to fulfill their needs by switching brands...
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