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Topic: Business
Number of pages / Number of words: 18 / 4889
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The Company believes continual investment in research and development is critical to facilitate innovation of new and improved products and technologies. Besides updated to its existing line of personal computers and related software, services, peripherals, and networking solutions, Apple continues to capitalize on the convergence of digital consumer electronics and the personal computer by creating and refining innovations like the iPod and iTunes Stores...


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Apple's strategy also includes expanding its distribution network to effectively reach more of its targeted customers and provide them with a high-quality sales and after-sales support experience.

Company History

On April 1, 1976, the Apple computer was born. Steven Wozniak, a high school drop-out who worked for Hewlett-Packard, dabbled in computer-design and created what would become the Apple I...


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