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What does performance mean to your e-business? If you are like most e-business executives, you immediately think about high-level performance metrics such as revenue, costs and customer satisfaction, with varying degrees of emphasis depending on whether your e-business Web site is focused on serving customers, partners or employees...
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Successful CEM answers the following types of questions:
? How do I compare to the competition?
? What are the drivers for a more effective e-business?
? How do I measure the impact of my site on my brand?
Service Level Management (SLM) is designed to test and tune your site, define the business and IT objectives and deliver on the service level objectives...
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