Buy custom Critically Evaluate Change at Marks & Spencer
Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
18 / 5033 |
Essay's paper body
Factors Cause the Rise of M&S 12
5.1. Refreshment of Shops 12
5.2. Improvement of Sales Service 13
5.3. New Fresh Ideas 13
5.4. Production Innovation 14
6. Future Strategy 15
6.1. Internal Strategies 15
6.2. External Strategies 16
7. Conclusion and Recommendation 17
Bibliography 18
Appendix - Group Work Record 20
List of Figures
Figure 1: GDP growth of the UK since 2002 4
Figure 2: Comparison of old structure and new ‘Flatter Structure’ 7
1...
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Introduction
History and Background
Michael Marks, a Russian immigrant established a “penny bazaar†at Kirkgate open market in Leeds in 1884. Ten years later, he invited Tom Spencer to join in his Penny bazaars, which created M&S's glorious milestone.
In 1903, M&S became a limited company that had thirty-six bazaars and shops...
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