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Topic: Business
Number of pages / Number of words: 7 / 1930
Essay's paper body

It wants to produce benefits to its stakeholders. It also wants to be known for honesty and leadership. For this purpose, it considers communication as a very important aspect. It needs to have an open and responsive communication with every aspect of the environment to achieve its goals.

Strategic Business Units

As it is explained before, an SBU could be a company division, a product line within a division, or a single product or brand...


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In Coles Myer Ltd., the SBUs are the company divisions. Coles Myer Ltd. operates twelve SBUs in order to achieve its organisational goals. The SBUs are:

  • Coles

Coles is a full service supermarket. It provides food and liquor. There are about 407 stores across Australia. It employs more than 52,000 people...


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