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Topic: Business
Number of pages / Number of words: 3 / 839
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This would equal 34,500 sets per year. There are 6 pads per set, so this would be 207,000 pads per year. At minimum $200 per pad, this could be a 41 million dollar a year industry. Possibly as much as 290 million at $1400 per pad.

6. Is it more important to make high profits or to build market share?

I think initially, you keep the price lower and keeps profits lower in order to gain market share...


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Once the product has penetrated the industry and people are exposed to the additional benefits, then you increase pricing and maximize profits.

7. How are you going to market these pads? Describe in detail the channel members, influencers, and others, and give us yomur plan. Any key success requirements?

I think one good marketing strategy is too give 1 set of pads away for free...


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